Top 5 Subscription Games Performance in the UK, Q1 2025

In the first quarter of 2025, the top subscription games in the United Kingdom experienced varied performance trends across downloads, revenue, and active user metrics. Here’s a closer look at each app's performance.

Squid Game: Unleashed saw a significant decline in weekly downloads, starting from 173K at the end of December to just under 2K by the end of March. Despite the drop in downloads, weekly active users remained relatively stable, decreasing from 176K to 47K over the quarter.

Pro Darts 2025 experienced a steady decline in both downloads and revenue. Weekly downloads fell from 37K to 2.7K, while revenue decreased from $1.7K to $173. Active user numbers fluctuated, peaking mid-quarter at 59K before ending at 32K.

Football Manager 2024 Mobile maintained a consistent revenue trend, with weekly earnings around $4K to $5K. Downloads started strong at 10K, dropping to 5.7K by the end of the quarter. Active users also saw a gradual decline, starting at 117K and ending at 74K.

Storyteller showed a modest decrease in downloads from 7.4K to 2.8K. Active users also saw fluctuations, with numbers decreasing from 17K at the beginning of the quarter to 14K at the end.

Too Hot To Handle 3 NETFLIX had a relatively stable download trend, starting at 5.8K and ending at 2K. Active users decreased from 10K to 1.7K, with a brief peak in mid-February.

These insights are sourced from Sensor Tower, where more detailed data and analysis are available for those interested in further exploration.